I help companies connect with people
Hi! :)
My name is Jaakko, and I am a ‘carioca’ born designer, son of a Finnish craftsman. For over 20 years, I've been working alongside Fortune 500 companies (re)shaping cultures, products, and services, improving the lives of millions of people around the globe.
Experience
From motorboats to credit services, whether as a consultant, executive, or hands-on designer, I designed hundreds of products (physical/digital), services, and businesses in Brazil and abroad for which I was honored with more than 40 Design Awards.
Below, you can find my latest projects/achievments for your appreciation.
01
Creating an experience strategy for one of the largest health groups in the world
02
Rethinking the diagnosis experience for one of the most renowned Brazilian hospital brands
03
Creating a non-invasive diagnosis business for one of the most valuable brands in Brazil
04
Redefining the value proposition for one of the Brazilian's unicorns
05
Transforming one of South America's largest airlines into an experience-centric organization
06
Redefining the food journey experience for a major retailer in Brazil
07
Redesigning the operational model of one of the largest educational groups in Brazil from the user's perspective
08
Igniting the digital transformation of one of the largest Brazilian higher education groups
09